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Creative Direction · 3D & Motion
MY AGENT
Client
AI Technology
Services
Creative Direction · 3D & Motion
A brand motion piece for My Agent, giving an AI product a physical, cinematic identity through architecture and light.
The brief
AI products are usually represented by flat app screens and abstract icons. My Agent needed a brand moment with more weight and presence than that.
The approach
Rather than showing software, the film builds My Agent's identity into physical space — a hexagonal mark etched in neon green light across dramatic night-time architecture, giving an intangible product a sense of scale and permanence.
The outcome
A cinematic brand film that positions My Agent as a serious, premium technology product rather than another app icon.
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DANY